Sawa World is a globally-awarded, Vancouver-based nonprofit organization known for its innovative approach in using locally-created solutions to empower a billion youth out of extreme poverty by 2030. In 2015, the annual Sawa World Day was to be launched in Uganda on April 11, requiring a comprehensive package including a new brand ('I am the solution') as well as a program brochure, posters, and other promotional materials. I spearheaded the new brand and created the collateral for this exciting event.